Your brand, in the game

Brands host verified fitness games. Players stake money, sweat, and share skinned proof-of-work videos.

Every verified rep becomes brand marketing — more sales, less churn, more retention.

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The flywheel

Workouts in. Marketing out.

One loop, five turns — and it compounds every week.

🏷️

Your brand

Gyms, trainers, teams, communities, events — anyone with an audience that should be moving.

🎮

Branded games

Host verified fitness games under your name — free onboarding games or staked money games.

📹

Verified UGC

Every camera-verified workout becomes a skinned workout clip wearing your mark.

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Reach & proof

Players post their receipts. Your brand rides real proof-of-work, not ads.

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Sales & retention

More engagement, less churn, more repeat purchase — and the loop spins again.

Players get paid to work out. Brands get marketing that sweats.

What we built

The verification engine behind it

Season 2 is live — this is the machine under the hood.

🎥

Camera-verified workouts

Pushups, situps, squats, pullups and dipups counted and form-scored on-device and on-server. Only reps done right get credited. How form scoring works

👟

Steps from your device

Step games sync straight from Apple Health and Google Fit — no extra hardware. How steps work

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Skinned clips

Camera-verified workouts become workout clips with rep counts on screen, styled with a skin — yours, if you're a brand. How skins work

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Leagues, Bronze to Champions

Every verified rep and step earns League Points. Weekly promotion and relegation; leagues unlock money games and hosting. How leagues work

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Real money games

Stake to enter, split the pot when you finish. Deposits, winnings and cashouts run on our own wallet rails. How the wallet works

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Brand-gated Groups

Your games can be public to everyone — or gated to your community, your gym, your team. You control the room.

Trust & privacy

Verified doesn't mean surveilled

Your community's workout footage is handled with rules a brand can put its name next to.

🔐

Encrypted, always

Workout video is encrypted in transit and at rest on Google Cloud, and is never visible to other players.

Raw video is temporary

Raw recordings auto-delete within 30 days of upload. The highlight clip is the keepsake — the footage is not an archive.

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Private until shared

Clips and cards are visible only to the player until they choose to share them. Sharing is the player's call, every time.

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Never sold, never ads

Workout video and the movement data behind it are not used for advertising and are not sold. Read the privacy policy

For players

Get fit, inspire friends, get paid

Stake money with friends on reaching your fitness goals. Cadoo-verified workouts make it reliable. Skinned workout clips and cards make it fun.

Stake
Money on the line
Sweat
Camera-verified
Split the pot
Finishers get paid
Download on the App Store Get it on Google Play
For brands

Built for fitness brands

Host in minutes from the web — no app build, no integration.

Your game, your name

Launch a branded fitness game — pick the activity, the goal, the entry, and who's allowed in.

Your skin on every share

Players' verified workout videos carry your skin — proof-of-work content your audience actually posts.

Free or staked

Run free onboarding games to activate an audience, or staked games where finishers split the pot.

Running a company or a team?

Corporate wellness and team competition live on their own page. Cadoo for teams & partners →

Start on the web

Create and pay for a game in the browser; your players join in the app. Step-by-step guide →

FAQ

Quick answers

How do fitness brands use Cadoo?

Host branded fitness games — free onboarding games to activate an audience, or staked games where finishers split the pot. Every camera-verified workout becomes a skinned workout clip wearing your mark.

Do I need an app or integration to host?

No. Create and pay for a game in the browser in minutes; your players join in the Cadoo app.

Can I keep a game private to my community?

Yes — brand-gated Groups restrict your games to your gym, community, or event audience.

What happens to workout videos?

Verification uploads are encrypted in transit and at rest, never visible to other players, and automatically deleted within 30 days. Highlight workout clips stay visible to the player only unless they choose to share. Full detail in our Privacy Policy.

Put your brand in the game

Host a verified fitness game this week — or join one and get paid for showing up.